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Jackson was photographed by Rocco Laspata of Laspata DeCaro, at the Milk Studios in New York. The campaign, which begins in September, will span print, online and outdoor outlets. The ads will appear in Vanity Fair, W, Vogue, T Magazine and Harper’s Bazaar, as well as WWD and Style.com, in addition to the international editions of Vanity Fair, Vogue, Elle and Harper’s Bazaar.
Jackson flew to New York for the shoot after performing on the finale of “American Idol,” where her performance shot up to number one on iTunes (which she pointed out via Twitter after the fashion shoot).
Peep the video below: